Measure brand performance based on key performance indicators, market metrics, and sales goals.

Beat

Market Tracking

Track information that allows you to monitor market and brand health (ATU)

Norm

Key Performance Metrics

Benchmark key performance metrics by market and against competitors

Memo

Message Recall & Reach

Measure messaging systematically to improve promotional impact

Peak

Experiential

Understand the customer-centric experience through the sum of all interactions

Goal

Forecasting & ROI

Forecast and measure marketing ROI impact - marketing mix model

Bond

Loyalty

Build customer engagement and brand loyalty, including the development of programs

Open

Real-World Ethnography

Document human activity without bias via immersive environments

Fast

Rapid Research

Conduct accelerated market analysis in real-time with instantaneous results and flexible reporting